I have proven influencer marketing experience proven create a network and community of brand-centric individuals who deliver quality results
My qualifications include:
- Leading influencer program from ideation and pitching to campaign execution, including non-paid seeding and strategic paid initiatives to drive awareness, engagement, and conversion
Facilitating organic seeding and paid creator partnerships
- Managing contract negotiations and content creation approvals
- Formulating clear Creative Briefs for seamless content execution
- Building strong relationships with talent to foster increased engagement & identify compelling story angles, from day-to-day moments to dynamic experiences
- Tracking, filing, and reporting on social content performance and recaps, including EMV, impressions, reach, and engagement
- Managing channel budgets
- Maintaining understanding and competence of influencer best practices